We will try to define in this post what is a marketing dashboard and also how to design an effective one. What is a dashboard? A marketing dashboard is...
Read more
Cetelem Bank, a company leader in consumer loans and credits in Europa and Spain, presented recently its third Celeme e-Commerce Observatory. The analysis focuses on the buying process by...
Read more
You will find in this post 5 steps to make an Online Marketing Plan. Business, brand, and product/services definition. It is essential knowing ourselves and our brand before starting...
Read more
AcciónMK developed a study on the characterization of the advertising, marketing, and communication sector in Andalusia. It was introduced at the IMEX Extenda congress by the managing director of...
Read more
Social responsibility is becoming globally a key for business strategy success among companies all around the world. These organizations deliver a human and fair relationship with their employees, transparency...
Read more
Contents marketing is really important as “content is king in digital marketing”. Its relevance is on its capacity of influencing on the different areas of digital marketing: search engine...
Read more
Email marketing remains effective. A recent report by Return Pathy Ascend2 have stated so. This study was developed by means of interviews to 88 marketing experts. Email Marketing | Latest...
Read more
The number of companies devoted to manufacture jewelry and costume jewelry articles and the like is of 2,420 according to the Spanish Statistics National Institute (INE, in its Spanish...
Read more
In short, it is neuroscience techniques applied to marketing. What is its objective? Finding and understanding the levels of attention that people pay to different stimuli. Neural activity is...
Read moreOne of the standard marketing challenges makes us try to be wizards, not literally, but almost. What is the point that makes a product or offer be perceived as...
Read more
